Jonathan Briggs

1: " We have to take google seriously. We have to start looking at what people search on google for. There are lots of tools that can show us what people are interested in at our sites. People dont go trough the homepage; they go straight from google to the page where they can find the right information"

2: " Briggs continued with a list of ten points about Google, such as: Google will dominate advertising and decide how your website is ranked. Google will make every site dance to their tune, because every site must be designed to fit google, Google also understands the importance to the mobile phones"

3: You must design for customers, he said, you must design for the social web, such as Facebook and Google Friend Connection. You must design for Google and you must design for the next generation, give away data and be remarkable.